Grand Oak Limited, a leader in the wine and spirit market in Nigeriawas the centre of attraction at the recently concluded 2015 Lagos International Trade Fair organised by Lagos Chamber of Commerce and Industry (LCCI) as it stormed the fair with an array of new leading products such as BM Whisky, Swagga Bittersand Untamed Passion.
The fair which had the theme “Enhancing Value Addition in Non Oil Economy” and supported by the Federal Government and State Governments kicked-off on the 6th of November 2015, and lastedthrough to the 16th of November, 2015.
Grand Oak is one of the many companies in Nigeria that took advantage of the grand event to expand their markets. However, Grand Oak has become the star company at theannual fair because of its rich line up of entertaining activities that keeps visitor pouring in to their stand.
The Grand Oak’s pavilionwasa sprawling and beautifully decorated stand in the heart of the main bowl of TafawaBalewa Square (TBS), visitors to the stand were kept entertained by energetic and well-choreographed dance in an atmosphere of endless music from the stand-by disk jockey. There was also an array of games to keep guests entertained and the experience was crowned with a free sampling of Grand Oak’s brand.
The fairis meant to accelerate the development of commerce and Industry, promote made-in-Nigeria products andevolve Nigeria’s trade with the outside world, as well as attract prospects for foreign and local investments in strategic areas.
Speaking at the Fair, Promotion Manager, Grand Oak Limited Kate Akeju said “we decided to tap into the unique exposition trade fair offers to achieve direct consumer interaction with our various brands and the consumers’ response to our brands has been positive”.
Akeju added that this year’s trade fair has helped to further create awareness for the three newly introduced brand; BM Whisky, Swagga Bitters and Untamed Passion Drink.
Grand Oak Limited is one of Nigeria’s leading marketers of alcoholic and non-alcoholic beverages like Seaman’s Schnapps, Calypso Coconut Liqueur, Regal Dry Gin and St. Lauren Non-Alcoholic Fruit drink. Over the years, the company has maintained a leadership position in all segments in the ever competitive Nigerian market.
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